Our Story

Our roots

The idea of our brand was born when the late and golden member of our family ‘KAKA’ shockingly passed away, leaving behind an empty space in many hearts. However, though he took pieces of each heart with those he touched along the way, he still lives within us. Dealing with such a tragedy has made us see how death affects us all in the deepest of ways, yet the owners of Kaka Apparel saw we must honor the ones we love, and learned that within darkness there is always light, something positive present in the negative.  This has been the biggest lesson of our lives. There came a point where we thought: ‘We need to stop wasting time and energy by living in the dark, and rather use it to shine bright a light which we can spread across the world, and express it everywhere we go through our clothing. This is something the whole world can benefit from. From changing mindsets. From darkness to light. From then to now. Kaka Apparel was born.

Our Message

Our message is one that is meaningful, sensitive, and has the goal of making a difference. Inspiration, motivation and loving memories make us want to spread a positive message across the world. And our message to the world is:

“It does not matter how many times you get knocked down, what truly matters is knowing you have the strength in you to always get back up!

Always”

Our Development

This is where the acronym of the brand developed, and at the core of its meaning we always remember where we came from, and our honor for ‘KAKA’. KAKA – Keep Alive XX Keep Achieving. The meaning of this is to keep ‘KAKA’s’ name alive, and to ‘Keep Achieving’, no matter what life throws at you. Always be strong. This is not just a clothing line, it is a very powerful statement, our statement to you, and it is one which many people can relate to in their hearts. Using the initials of ‘KAKA’ we created his legacy, and gave it to the world- his name into a very powerful statement and lifestyle.

Keep Alive Keep Achieving.

Our Journey

We want to reach as many of you as possible, so stick with us throughout this memorable journey that we have created within this amazing brand. As a brand, we have a story to tell… and we are not finished yet. We have already been blessed with some great memories since the launch of Kaka Apparel, including being invited to different media platforms such as Capital Radio and Made In Birmingham TV to share the meaningful story of how the brand was born.

The Statement

Keep Alive Keep Achieving – To keep his name alive and to keep achieving no matter what life throws at you.

We want you to join us, and proudly change your life today by purchasing our products and wearing ‘The Statement’. We believe everyone is unique in their own way, and dealing with different problems. However, there is one thing that joins us all: the goal to never stop believing in yourself, no matter what.

“We believe that the strongest part of you is your mind. Believing you can do something means that you are half-way there.”

And that is who we are.

Inspired by a legend.

We are Kaka Apparel